Professional Resume
Internet Marketing Professional
4A Jenny Lynn Ct – Pittsburgh, PA 15239

Driven and dedicated Marketing professional specializing in online marketing and website development and optimization. Expertise include inbound lead generation and search engine optimization. Passionate about new innovations in digital marketing and advertising.

Qualifications
  • Market Research and Analysis
  • Website Creation and Design
  • Search Engine Optimization
  • Content Writing
  • Organic Lead Generation
  • E-Mail Marketing
  • Pay-Per-Click Management
  • Competitive Research and Analysis

 

Technical Skills

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Work Experience
Atticus Marketing
January 2016 – Present
Founder and CEO

I started Atticus Marketing in January of 2016 as a parent company to handle a wide range of internet marketing projects. I manage and collaborate with a small group of professionals to service the internet marketing needs of our clients.

PNC Financial Services
October 2016 – Present
Marketing Lead, Assistant Vice President

Digital marketing segment lead responsible for executing targeted email marketing campaigns for business banking and large corporate accounts.  Responsibilities include HTML and responsive design for email collateral, automated triggered campaign strategy, and delivering reporting and insights.

The Tamis Corporation
June 2014 – October 2016
Marketing Director

Responsible for all managing all Marketing activities and campaigns and managing / hiring a team of 3-5 people. Other responsibilities include Web content creation, search engine optimization, Google Adwords management, Trade show booth design, and new product research.

April 2013 – June 2014
eCommerce Marketing Coordinator

Responsible for creating and optimizing a network of WordPress and Magento eCommerce websites. Other responsibilities include order processing, customer service, and new customer acquisition.

April 2012 – April 2013
Marketing Assistant

Assist the Marketing Director in day-to-day internet and web marketing tasks including lead generation and distribution, website and content development, eCommerce order processing, e-mail marketing, and building analytical reports.

Education
The Pennsylvania State Univeristy
2006 – 2010
Smeal College of Business Bachelors of Science – Marketing
Competencies
Search Engine Optimization
I have over five years experience optimizing and improving web content to rank highly on Google and other search engines. I am constantly reading and studying the ever-changing algorithms these search engines use to evaluate a website’s value.
Website Development
I am able to create and modify web content across a multitude of platforms including WordPress, Joomla, Magento, and other popular content management systems. I am also competent at editing HTML code and CSS files.
Content Writing
I am highly skilled at technical and creative content writing. I’ve been writing professionaly for 10+ years across a multitude of diverse industries.
Email Marketing
Expert in developing email marketing strategy and automated trigger based drip campaigns.
Pay-Per-Click Management
I have managed several successful Adwords and other paid search campaigns that have yielded a significant return on investment.
Lead Generation
I am able to create content that will engage your target audience and convert visitors into customers.
Adobe Creative Suite
Experienced in the basic functions of the Adobe Creative Suite products including Photoshop, Illustrator, InDesign, Acrobat, and Fireworks
Social Media Marketing
Created content for social media campaigns designed to engage the target market.
Management
Experience hiring, training, and managing employees and holding them accountable for their responsibilities.